Jim Hagemann Snabe (Chairman of Idonea, Siemens, and A.P. Møller-Mærsk) was invited talk about Mærsk’s industry-leading decarbonisation efforts at an official TED conference.
Transforming shipping – an industry that accounts for 9% of global CO2 emissions – to becoming carbon neutral is is an enormous task. So how exactly is Mærsk on the path to accomplishing that and disrupting the whole industry? What kind of leadership does it take and how does the Dreams & Details model play into it all?
Watch the full talk on TED. com and hear for yourself what Jim had to say: